Direct Care Services for Employers

Direct care means exactly what the name suggests: care arranged directly between the employee and a caregiver they choose, in their own home, funded by their employer. At Helpr that is delivered through My Choice Care, and being specific about the product matters, because "direct care" is used loosely across the benefits market to describe several different models. Here is how it works. The employee nominates the caregiver, which is usually a family member, a neighbour, a friend, or the aide or nanny they already use. Helpr screens and onboards that individual, then pays them directly through the platform against the employer's Care Fund allocation, at an average subsidy of $12-20 per hour. The employee does not front the cost and claim it back, and the employer does not add a payment stream to payroll or hand out untracked cash. Self-directed care solves two problems at once for a Benefits Leader. It reaches employees whom a professional network cannot serve, whether because of shift patterns, small markets, or a dependent whose care needs require someone familiar. And it does so at a lower per-hour subsidy than professional placements, so a fixed allocation covers more care. Where professional cover is the better answer, Helpr Network Care is available at $45-50 per hour with a four-hour minimum and a 97% fulfillment rate.

Self-directed in-home care funded by an employer

What Direct Care Covers

Self-directed, in-home care for every dependent an employee is responsible for.

In-Home Childcare

A grandparent, neighbour, or the family's existing nanny provides care at home, vetted by Helpr and paid directly against the employer allocation.

Elder and Adult Dependent Care

Support for an ageing parent or adult dependent from someone who already knows their routine, which for many families is the only workable arrangement.

Care for Dependents With Additional Needs

Continuity matters most where a dependent has a disability or is neurodivergent, so funding the established caregiver beats replacing them.

Night, Early, and Rotating Shifts

Self-directed care covers hours where professional availability is thin, which is where shift-based employees are usually left without options.

Helpr Network Care as the Alternative

When there is nobody to nominate, pre-vetted professionals are available at $45-50 per hour with a four-hour minimum and a 97% fulfillment rate.

Care Finder for Longer Searches

For durable arrangements rather than immediate cover, a dedicated care consultant provides 1:1 support sourcing and vetting options.

Self-Directed Care

The Employee Chooses. Helpr Vets and Pays.

My Choice Care is Helpr's patented mechanism for funding self-directed, in-home care. The employee nominates the person they want, Helpr screens and onboards them, and payment flows through the platform against the employer's allocation at a $12-20 per hour average subsidy. Nothing about the arrangement depends on local agency supply, which is why it works for night shifts, small markets, and dependents whose care needs require someone who already knows them. The employer funds vetted, documented care rather than issuing an allowance and hoping.

Employer-funded direct payment to a chosen caregiver
Why Self-Directed Care

Coverage a Professional Network Cannot Reach

What direct, employee-chosen care delivers for employers and employees.

Employee Chooses the Caregiver

Trust is already established before the benefit is involved, which is the single biggest determinant of whether a care benefit gets used.

Helpr Pays Them Directly

Payment goes from your allocation to the caregiver through the platform, with no employee out-of-pocket cost and no reimbursement process.

$12-20 Per Hour Average Subsidy

Self-directed care carries a lower per-hour subsidy than professional placements, so a fixed allocation stretches across more care hours.

Vetted, Not Just Funded

Every nominated caregiver is screened and onboarded by Helpr, so employee choice does not mean the employer loses due diligence.

Direct Care FAQs

What does direct care mean at Helpr?

It means the employee arranges care directly with a caregiver they choose, in their own home, funded by their employer. The product delivering it is My Choice Care. Helpr screens and onboards the nominated caregiver and pays them directly against your Care Fund allocation at a $12-20 per hour average subsidy.

Who can the employee nominate?

How is this different from professional backup care?

Why do employers prefer this to a cash stipend?

Does it work for elder care and adult dependents?

What controls does the employer keep?

Adding Self-Directed Care to Your Program?

We will show you how employee-chosen care changes utilization and cost per hour.

Certified & Trusted

Awards and Recognition

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WBENC Certified

Women-owned business enterprise certification

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Patented My Choice Care

Vetting and direct payment for employee-chosen caregivers

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150+ Country Coverage

Self-directed care in every market

Fund Self-Directed Care for Your Employees

Tell us where your current care benefit is going unused. We will show you what employee-chosen, directly paid care changes.

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